Tuesday, February 28, 2017

WoW East and WoW West

SuperData Research just put out their January Top 10 lists.  Despite my skepticism about their methodology and the likely incompleteness of their data set (not every company hands over data to them) I do like to watch it month after month on the theory that watching data over time can mark trends, even if any individual data point is suspect.

This month, however, brought a new twist, with World of Warcraft being broken out into East (meaning China, presumably) and West (which I would then assume was the rest of the world, which Blizzard runs directly).  So divided, WoW manages to take up two spots on the PC top 10 list.

SuperData Research Top 10 - January 2017

SuperData Research Top 10 – January 2017

I am curious as to why Blizzard would break those numbers out.  Did they want to push somebody off the list? (I posted the previous month’s list here if you want to compare and see who might have fallen off.)

Or did Blizzard want to boost Overwatch further up the list?  Last time WoW was above Overwatch, but splitting Azeroth into two parts drops them both below the shooter.

Is this another attempt to prove that Blizzard isn’t completely dependent on the fortunes of WoW?  It certainly seems to be a testament to WoW’s strength that it can hold two spots on the chart.

Meanwhile, Candy Crush Saga continues to hold on to that 10th spot on the mobile list while Pokemon Go remains in 4th position despite not adding much of anything in January.

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