Thursday, November 30, 2017

SuperData Shows PUBG Continuing its Meteoric Rise

SuperData Research is out with their digital market sales numbers a bit late this month.  They have been busy writing editorials about the Star Wars Battlefront II fiasco and what comes next.  But, finally, we have the numbers for October here on the last day of November.

SuperData Research Top 10 – October 2017

On the PC side of things PlayerUnknown’s Battleground continues its ascent.  Last month it was in 4th place, now it has risen to 2nd position, with only League of Legends ahead of it.

Destiny 2, new to the PC chart, hit 4th spot, injecting itself in the midst of the perennial top performers in the Chinese market, Crossfire, Dungeon Fighter Online, and Fantasy Westward Journey Online IIMiddle-Earth: Shadow of War also gained a spot on the list while ROBLOX returned to the top ten as well.

This left World of Warcraft and World of Tanks in 7th and 8th position and knocked DOTA 2 and Overwatch off the list.

On the console side FIFA 18, Middle-Earth: Shadow of War, and Destiny 2 grabbed the top three spots.  Last month it was Destiny 2, FIFA 18, and NBA2K18.

And on the mobile side Candy Crush Saga stayed on the list hanging on in 9th position.

Other bullet points from SuperData’s monthly update:

  • PLAYERUNKNOWN’s Battlegrounds sells another 5 million units.
  • PUBG vs Fortnite. While Fortnite has seen a higher out-of-the-gate active user base thanks to its F2P status, the game’s long-term success vs. its major and earlier-released rival is uncertain.
  • PUBG comes to XBox One as an exclusive and leaves Steam Early Access in December.
  • Destiny 2 has a solid release on PC. Destiny 2’s much-anticipated Blizzard Battle.net PC launch proves very successful.
  • Super Mario Odyssey launches on Switch. Mario sold 191,000 digital units in October, making it the biggest digital launch on Switch to date. However, digital download rates continue to lag compared to those found on the Xbox and PlayStation consoles.
  • Single player games still have legs. While multiplayer-centric genres (FPS, MOBA, and Battle Royale) are in the spotlight, there is still room on the stage for single-player focused games. In October, South Park: The Fractured but Whole, Middle Earth: Shadow of War, and Assassin’s Creed: Origins collectively generated over $160M through digital full game sales. However, we don’t expect these games to have as much success in the long run, compared to the multiplayer genres, as it is generally harder to monetize through microtransactions in a single-player focused title.

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