Tuesday, November 5, 2019

EVE Online Gets a Very Small November Update

With Team Talos working to its own every other week plan, as brought up during EVE Vegas, an expansion likely on the way for December, and other projects being more long term, the November update for EVE Online is about as small as any update for the game I have ever seen.

Velator rookie ships as the patch theme

I will copy and paste the patch notes in their entirety.

Patch Notes For November 2019 – 2019-11-05

Released On Tuesday, November 5th 2019

New Player Experience:

  • A portion of new capsuleers will start experiencing a preliminary version of a login campaign, complete with minor rewards.

More updates to come as the month rolls on.

That is it.

This update covers something that was brought up in Vegas about CCP’s plans for the tutorial and new player experience.  The goal is to throttle new player attrition, as exemplified by this chart, which was shown at EVE North in Toronto back in June.

How many new players log back in as time passes

At Vegas the presentation about new player retention showed some of the things the had already done to make the tutorial better… and there were some serious “fix the stupid” intems fixed… as well as some of their upcoming plans.  One item on the list was a special login reward campaign for new players.  This campaign is set to offer rewards to encourage new players to log in again the next day.  I do not know what the rewards are, and the tentative nature of the patch note entry leads me to believe that the company is going to tinker with those rewards as time go on, but CCP said they would be useful for new players.

So that is apparently what today’s update brings.

And it seems simple enough that it might work.  I mean, if the game and its UI piss off a new player… which I am sure it does often… it won’t help.  But if somebody is on the fence, the promise of something new might get them to log back in, which gives the game another chance to get the new player engaged.

It remains to be seen if that sort of thing can get a new player out to the 30, 60, or 90 day mark, but if might boost the numbers at the 1 to 7 day end of the scale.

No comments:

Post a Comment